Affiliate Marketing – Amazon vs Affiliate Window
I think it is time to return to the long awaited tutorials. The delay was due to the problems with one of the hosting companies where the test sites were running. Unfortunately transfer took some time and if one tutorial site is already up and running again, the second one is a bit trickier to transfer so I need a bit more time.
The problem is, once site goes down for a while (and if the site is relatively new), then it’s position in search engine results page drops. And to understand is it dropping because the site is inaccessible or because search engines treat site as supplementary is pretty difficult. This is why the website should be clean and responsive for a while to get the results right.
Now the main question: which affiliate system to use? I know many people would not change Amazon program for anything else, others say that the Affiliate Window is an absolute leader in the UK.
Here we can do simple pros and cons and then you decide what to use.
Amazon.
Pros: Great variety of products, very good prices, lots of information can be retrieved using simple API method, populating your site is easy, the name is one of the most trusted, etc.
Cons: Commission levels are not so good and, most important; whatever you sell could not bring you more than 7 pounds.
The latest is a big NO if you want to use Amazon affiliate for any serious items like large plasma TVs, laptops, etc. Generally speaking, anything that costs more that 100 pounds should not be included because any other affiliate system would pay you much more.
Affiliate Window.
Pros: Huge selection of retailers, products from virtually all niches could be found including travel, hotels, etc., good commission rates.
Cons: They depend on feeds and therefore have no control over content, images, etc. Often feeds are broken and “no image available” icon spoils even otherwise nice looking sites.
Therefore Affiliate Window shops require some more effort and control from your side.
Now, my second tutorial site is being transferred to a cPanel host and once the search engines pick it up again, we will continue with the tutorial.
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